The Customer is the Hero will teach you a sales framework that grows your business AND helps you approach sales conversations with confidence. The key? Stop thinking about selling products and start inviting customers into a story instead. After this presentation, you'll have: - Five talking points for every sales conversation that will give you confidence and better results, - A script with the exact words to help you close more deals, and - A sales framework that doesn’t feel "salesy” at all. You'll become a trusted advisor to your clients, you’ll close more sales, and your business will grow. About the Speakers Kristen Brown is the Chief Intelligence Officer of Suite Upstairs. She has been working in private and public sector marketing research and analytics and communications for over twenty years and is a Certified StoryBrand Marketing Guide. She supports clients with marketing strategy, copywriting, sales funnel and email marketing, web design, and customer and market research. Her goal is to communicate with clarity and improve two-way understanding. Cameron Brown is the Chief Efficiency Officer of Suite Upstairs. He has been a business leader for a few decades and has grown multiple companies to eight-figure revenue and is a Certified Business Made Simple Coach. His focus is mostly on operational efficiency. Sometimes that's finding existing software, sometimes he develops custom software, sometimes he coaches clients on tools and frameworks they can use to improve efficiency and profitability.
The Customer is the Hero will teach you a sales framework that grows your business AND helps you approach sales conversations with confidence. The key? Stop thinking about selling products and start inviting customers into a story instead.
After this presentation, you'll have:
- Five talking points for every sales conversation that will give you confidence and better results,
- A script with the exact words to help you close more deals, and
- A sales framework that doesn’t feel "salesy” at all.
You'll become a trusted advisor to your clients, you’ll close more sales, and your business will grow.
About the Speakers
Kristen Brown is the Chief Intelligence Officer of Suite Upstairs. She has been working in private and public sector marketing research and analytics and communications for over twenty years and is a Certified StoryBrand Marketing Guide. She supports clients with marketing strategy, copywriting, sales funnel and email marketing, web design, and customer and market research. Her goal is to communicate with clarity and improve two-way understanding.
Cameron Brown is the Chief Efficiency Officer of Suite Upstairs. He has been a business leader for a few decades and has grown multiple companies to eight-figure revenue and is a Certified Business Made Simple Coach. His focus is mostly on operational efficiency. Sometimes that's finding existing software, sometimes he develops custom software, sometimes he coaches clients on tools and frameworks they can use to improve efficiency and profitability.
1110 17 Ave SW
Join Calgary’s top founders and C‑suite for electrifying fireside insights, turbo‑charged speed networking, and a complimentary professional headshot to supercharge your LinkedIn profile. Pizza, drinks, and game‑changing connections await you!
The goal of this course is to get you versed in the language and mechanics of venture finance, so that you can make direct investments into startups that you really believe in, or take equity for your consulting services..